a) What are the key  technology factors behind Google early   domination?  Search algorithm:  The World Wide network grew   truly fast during the 90s. Searching and finding the right  sc in  all in allywag is crucial for  rolers who surf the  mesh. Competitors had already  chase engines in use and were quite successful (AltaVista). Indexing all the  ready(prenominal)  tissue  pageboys and frequently updating this index was the strategy of  nigh all the search engines. Users could then search the index for keywords. This was all  through with(p) by software and not by manpower.   If a  drug user is looking for a keyword, the rank of the  situate within the displayed search results is  truly  grave for the owner of the Web Site. Website Developer discovered that by repeating keywords on their page, they could influence the ranking (importance) of their page in the search results and thusly create  ineffective results for users.   Google developed a unique search algorithm which  sort o   ut  more(prenominal)  genuine the relevance of a page. Google used a technique  base on references (Links) and did not count keywords. The more pages  connective to a web page the more important is the relevance of this page. The  conceit behind: If the webmaster decides to put a link on his page, the page deserves attention. These references were counted and called votes. Votes coming from more important pages were leaden more heavily. This  advent is called page rank and is the key  header of Googles success. former(a) web search services offered less  original results and therefore Google could gain market shares.  Fast response  condemnation:  Google  cerebrate on search results and had a fast  lode web page without advertisement. The user  overtakes the search result very  apace without waiting for the page to load. Google also spent a  dowery of money for computer performance and invested heavily in technology (parallel processing; Start page of Google (1998) Attachment 1).       b)  equivalence ad placement bidding proces!   s used by Google and  yokel!  Model Yahoo!  Yahoo! sells keywords through an...If you  emergency to get a full essay, order it on our website: BestEssayCheap.com
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