Sunday, May 24, 2020

Nonviolent Protests An argumentative essay - 1411 Words

From the Boston Tea Party of 1773, the Civil Rights Movement and the Pro-Life Movement of the 1960s, to the Tea Party Movement and Occupy Wall Street Movement of current times, â€Å"those struggling against unjust laws have engaged in acts of deliberate, open disobedience to government power to uphold higher principles regarding human rights and social justice† (DeForrest, 1998, p. 653) through nonviolent protests. Perhaps the most well-known of the non-violent protests are those associated with the Civil Rights movement. The movement was felt across the south, yet Birmingham, Alabama was known for its unequal treatment of blacks and became the focus of the Civil Rights Movement. Under the leadership of Martin Luther King Jr., president of†¦show more content†¦It was during these demonstrations that the Birmingham Police Department, under the leadership of Eugene â€Å"Bull† Connor, used forceful measures such as using high-pressured water jets and police d ogs in hopes of stopping the demonstrations. These clergymen believed that Birmingham’s extreme measures were justified and they too urged the African American community to withdraw their demonstrations. King responded to the eight clergymen with his letter from the Birmingham jail. King (1963) immediately strives to justify the need for nonviolent direct action through his statement, â€Å"Several months ago the affiliate here in Birmingham asked us to be on call to engage in a nonviolent direct action program if such were deemed necessary.† What is direct action? Direct action is a form of political activism which may include sit-ins, strikes, and demonstrations (Haines, 1984). Kings explanation to the clergymen for protesting segregation began with an explanation of their actions, â€Å"Nonviolent direct action seeks to create such a crisis and foster such a tension that a community which has constantly refused to negotiate is forced to confront the issue†. In this case King was invoking the right of freedom of expression, not only freedom of speech but the freedom to assemble. The clergy and many of the citizens of Birmingham believed the demonstrations, sit-ins, and strikes, considered peaceful by KingShow MoreRelatedEssay Questions On Dis obedience And Rebellion3173 Words   |  13 PagesDraft for Argumentative Essay Thoughts of disobedience and rebellion have existed for almost as long as the first law or rule that could be broken. These thoughts come naturally to us, being humans we are curious and we wonder, what would happen if we were to do something different, something off the beaten path. This curiosity has fueled, our evolution, our development to the beings that we are now. It has spawned the thoughts of morality and justice that caused the subject of this essay, civil disobedienceRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pagesjobs tend to shift from developed nations to countries where lower labor costs give firms a comparative advantage. In this photo, an employee wearing a sign on his head reading â€Å"Capital Interests† joins co-workers at a Nokia factory in Germany to protest the company’s decision of terminating mobile phone production at the plant, resulting in the loss of 2,300 jobs. Nokia announced plans to shift production from Germany to Romania, where labor costs are lower. 18 CHAPTER 1 What Is Organizational

Wednesday, May 13, 2020

Trends in Japanese Baby Names

Baby names are like a mirror that reflects the times. Lets have a look at the transitions in popular baby names and recent trends. Royal Influence Since the royal family is popular and well respected in Japan, it has certain influences. The Western calendar is widely known and used in Japan, but the name of the era (gengou) is still used to date official documents. The year in which an Emperor ascended to the throne would be the first year of a new era, and it continues until his death. The current gengou is Heisei (the year 2006 is Heisei 18), and it was changed from Showa when Emperor Akihito succeeds to the throne in 1989. That year, the kanji character Ã¥ ¹ ³hei) or æˆ Ã‚  (sei) was very popular to use in a name. After Empress Michiko married to Emperor Akihito in 1959, many newborn baby girls were named Michiko. The year princess Kiko married prince Fumihito (1990), and Crown princess Masako married Crown prince Naruhito (1993), many parents named their baby after the princess or used one of the kanji characters. In 2001, Crown Prince Naruhito and Crown Princess Masako had a baby girl and she was named Princess Aiko. Aiko is written with the kanji characters for loveæ„› and childÃ¥ ­ , and refers to a person who loves others. Although the popularity of the name Aiko has always been steady, its popularity grew after the princesss birth.   Popular Kanji Characters The recent popular kanji character for a boys names is ç ¿â€ (to soar). The names including this character are  Ã§ ¿â€,  Ã¥ ¤ §Ã§ ¿â€,  Ã§ ¿â€Ã¥ ¤ ª,  Ã¦ µ ·Ã§ ¿â€,  Ã§ ¿â€Ã§Å"Ÿ,  Ã§ ¿â€Ã¥ ¤ §Ã‚  and so on.  Other popular kanji for boys are Ã¥ ¤ ªÃ‚  (great) and Ã¥ ¤ §Ã‚  (big). The kanji character for ç ¾Å½Ã‚  (beauty)  is always popular for girls names. In 2005 it is especially popular, even more so than other popular kanji such as 愛  (love), å„ ªÃ‚  (gentle) or èŠ ±Ã‚  (flower).  Ã§ ¾Å½Ã¥â€™ ²,  Ã§ ¾Å½Ã§ ¾ ½,  Ã§ ¾Å½Ã¥â€ž ªÃ‚  andç ¾Å½Ã¦Å"ˆÂ  are listed in  the top 10 names for girls. Hiragana Names Most names are written in  kanji. However, some names dont have kanji characters and are simply written in  hiragana  or  katakana. Katakana names are rarely used in Japan today. Hiragana is mainly used for female names because of its soft impression. A hiragana name is one of the most recent trends.  Ã£ â€¢Ã£  Ã£â€šâ€°Ã‚  (Sakura),  Ã£ â€œÃ£ â€œÃ£â€š Ã‚  (Kokoro),  Ã£  ²Ã£  ªÃ£ Å¸(Hinata),  Ã£  ²Ã£ â€¹Ã£â€šÅ Ã‚  (Hikari) and  Ã£  »Ã£  ®Ã£ â€¹Ã‚  (Honoka) are popular girls names written in hiragana. Modern Trends Popular boys names have endings such as ~to, ~ki, and ~ta. Haruto, Yuuto, Yuuki, Souta, Kouki, Haruki, Yuuta,  and Kaito are included in the top 10 boys names (by reading). In 2005, names that have the image of summer and ocean are popular for boys. Among of them are  Ã¦â€¹â€œÃ¦ µ ·,  Ã¦ µ ·Ã¦â€"â€", or  Ã¥ ¤ ªÃ©â„¢ ½.  Western or exotic sounding names are trendy for girls. Girls names with two syllables are also a recent trend.  The top 3 girls names by reading  are Hina, Yui, and Miyu. In the past, it was very common and traditional to use the kanji character ko  (a child) at the end of female names. Empress Michiko, Crown Princess Masako, Princess Kiko, and Yoko Ono, all end with ko (Ã¥ ­ ). If you have a few female Japanese friends, you will probably notice this pattern. In fact, more than 80% of my female relatives and girlfriends have ko at the end of their names. However, this might not be true for the next generation. There are only three names including ko in the recent 100 popular names for girls. They are Nanako (è Å"々å ­ )and Riko (莉å ­ ,  Ã§ â€ Ã¥ ­ ). Instead of ko at the end, using ka or na is the recent trend. Haruka, Hina, Honoka, Momoka, Ayaka, Yuuna, and Haruna for example. Increasing Diversity There used to be certain patterns for names. From the 10s to the mid-70s, there was little change in naming patterns. Today there is no set pattern and baby names have greater diversity. Boys Names Rank 1915 1925 1935 1945 1955 1 Kiyoshi Kiyoshi Hiroshi Masaru Takashi 2 Saburou Shigeru Kiyoshi Isamu Makoto 3 Shigeru Isamu Isamu Susumu Shigeru 4 Masao Saburou Minoru Kiyoshi Osamu 5 Tadashi Hiroshi Susumu Katsutoshi Yutaka Rank 1965 1975 1985 1995 2000 1 Makoto Makoto Daisuke Takuya Shou 2 Hiroshi Daisuke Takuya Kenta Shouta 3 Osamu Manabu Naoki Shouta Daiki 4 Naoki Tsuyoshi Kenta Tsubasa Yuuto 5 Tetsuya Naoki Kazuya Daiki Takumi Girls Names Rank 1915 1925 1935 1945 1955 1 Chiyo Sachiko Kazuko Kazuko Youko 2 Chiyoko Fumiko Sachiko Sachiko Keiko 3 Fumiko Miyoko Setsuko Youko Kyouko 4 Shizuko Hisako Hiroko Setsuko Sachiko 5 Kiyo Yoshiko Hisako Hiroko Kazuko Rank 1965 1975 1985 1995 2000 1 Akemi Kumiko Ai Misaki Sakura 2 Mayumi Yuuko Mai Ai Yuuka 3 Yumiko Mayumi Mami Haruka Misaki 4 Keiko Tomoko Megumi Kana Natsuki 5 Kumiko Youko Kaori Mai Nanami Individuality in Spelling There are thousands of kanji to choose from for a name, even the same name can usually be written in many different kanji combinations (some have more than 50 combinations). Japanese baby names might have more variety than baby names in any other languages.

Wednesday, May 6, 2020

Marketing communications strategy Free Essays

In the case, Benetton is using an offbeat and customer-centric marketing perspective in a highly saturated industry. In terms of retail clothing, there are high barriers in this market when it comes to getting a marketing message across to the inundated consumer. Therefore, what Benetton is trying to do, as shown in the case, is present itself as an outsider within this saturated market, in order to both appeal to the customer directly, and to confront them with issues of empowerment. We will write a custom essay sample on Marketing communications strategy or any similar topic only for you Order Now This is related to the chapter’s mention of â€Å"Customer Empowerment– Customization: when a company produces individually differentiated products, services, prices, and delivery channels in accordance to the consumer wants/needs† (Chapter 12). The case also involves issues discussed such as heightened competition (retail fashion being a very competitive industry), industry convergence, and disintermediation, or removing the middleman and going straight to the consumers in terms of getting across a fresh and unconventional marketing message. Success behind strategy The success behind Benetton’s marketing strategy is the ability of the company’s marketers to place the company in an outsider role, and also a role of post-modern commentary on culutre. Essentially, this says to the customer that by identifying with the unique or different postmodern advertising of Benetton, and its messages of political and social concern used in advertising, they are identifying with a lifestyle, not just a brand. This was one of the early strategies that was then taken to such extremes by other 80s competitors of Benetton like Swatch and even Nike: by positioning the mainstream retail fashion company in a counter-cultural socio-political position through advertising, the individuation of the consumer is assured, as they relate their own individuality or difference with the uniqueness of the advertising. This led to a lot of success for Benetton’s marketing. In short, the success behind Benettons marketing strategy is the company’s ability to place its unique and controversial advertising brand as a lifestyle as well as a fashion choice. Applying Benetton’s strategy to another retailer Depending on the fashion retailer and the brand awareness of the public, a similar marketing communication strategy to that of Benetton could be either a good move or a bad move. For a company that already has some degree of guerilla, socio-political or counter-cultural marketing in effect, such as a youth-brand company like Ecko or even a monolith with a lot of money to spend on assimilating youth culture, like Nike, it may be possible to make the marketing communications of Benetton a success. On the other hand, if the brand is something like Abercrombie Fitch, J. Crew, or Tommy Hilfinger, this is a company that relates its brand not to socio-political turmoil and controversy, but to conservatism and the idea of unchanging classic ideals of fashion. Therefore, for this type of retail fashion brand with a lot of conservatism in its image, it would be more difficult to successfully integrate a marketing communications strategy similar to that of Benetton. The consumer would not be able to make a logical connection between a brand like Abercrombie Fitch, and an image of high shock value controversy, which could relate to cognitive dissonance on the part of the consumer, which is something marketers tend to avoid. REFERENCE Benetton—case study. Chapters 12-14 How to cite Marketing communications strategy, Essays

Marketing communications strategy Free Essays

In the case, Benetton is using an offbeat and customer-centric marketing perspective in a highly saturated industry. In terms of retail clothing, there are high barriers in this market when it comes to getting a marketing message across to the inundated consumer. Therefore, what Benetton is trying to do, as shown in the case, is present itself as an outsider within this saturated market, in order to both appeal to the customer directly, and to confront them with issues of empowerment. We will write a custom essay sample on Marketing communications strategy or any similar topic only for you Order Now This is related to the chapter’s mention of â€Å"Customer Empowerment– Customization: when a company produces individually differentiated products, services, prices, and delivery channels in accordance to the consumer wants/needs† (Chapter 12). The case also involves issues discussed such as heightened competition (retail fashion being a very competitive industry), industry convergence, and disintermediation, or removing the middleman and going straight to the consumers in terms of getting across a fresh and unconventional marketing message. Success behind strategy The success behind Benetton’s marketing strategy is the ability of the company’s marketers to place the company in an outsider role, and also a role of post-modern commentary on culutre. Essentially, this says to the customer that by identifying with the unique or different postmodern advertising of Benetton, and its messages of political and social concern used in advertising, they are identifying with a lifestyle, not just a brand. This was one of the early strategies that was then taken to such extremes by other 80s competitors of Benetton like Swatch and even Nike: by positioning the mainstream retail fashion company in a counter-cultural socio-political position through advertising, the individuation of the consumer is assured, as they relate their own individuality or difference with the uniqueness of the advertising. This led to a lot of success for Benetton’s marketing. In short, the success behind Benettons marketing strategy is the company’s ability to place its unique and controversial advertising brand as a lifestyle as well as a fashion choice. Applying Benetton’s strategy to another retailer Depending on the fashion retailer and the brand awareness of the public, a similar marketing communication strategy to that of Benetton could be either a good move or a bad move. For a company that already has some degree of guerilla, socio-political or counter-cultural marketing in effect, such as a youth-brand company like Ecko or even a monolith with a lot of money to spend on assimilating youth culture, like Nike, it may be possible to make the marketing communications of Benetton a success. On the other hand, if the brand is something like Abercrombie Fitch, J. Crew, or Tommy Hilfinger, this is a company that relates its brand not to socio-political turmoil and controversy, but to conservatism and the idea of unchanging classic ideals of fashion. Therefore, for this type of retail fashion brand with a lot of conservatism in its image, it would be more difficult to successfully integrate a marketing communications strategy similar to that of Benetton. The consumer would not be able to make a logical connection between a brand like Abercrombie Fitch, and an image of high shock value controversy, which could relate to cognitive dissonance on the part of the consumer, which is something marketers tend to avoid. REFERENCE Benetton—case study. Chapters 12-14 How to cite Marketing communications strategy, Essays

Monday, May 4, 2020

Similarities between Animal Farm and the Russian Revolution free essay sample

The characters in Animal Farm all share a link between certain people involved during the Russian Revolution. Here is a list of characters from the book, which had things in common with some important people who played a role in the Russian Revolution. Old Major (pig) – He represents Karl Marx, who is one of the most famous philosophers and political theorists in history. Karl Marx is the inventor of Communism, just like Old Major, who is the ‘Father of Animalism’. They also both die before the Revolution. Napoleon (pig) – Napoleon is Joseph Stalin, the second leader of the Soviet Union. Animal farm skips the rule of Lenin (and combines Lenin with the character of Old Major), and has Napoleon leading the farm from the beginning of the revolution. Snowball (pig) – Snowball represents Leon Trotsky, who was the other leader of the revolution. He was a pure communist who followed Marx, and wanted to improve life in Russia. We will write a custom essay sample on Similarities between Animal Farm and the Russian Revolution or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page When Joseph Stalin (Napoleon) rose to power, Trotsky becomes one of Stalin’s biggest enemies and was eventually expelled. In Animal Farm, Snowball was exiled from the farm by Napoleon’s dogs, just like Trotsky had been. Mr. Jones Mr Jones is a farmer, and the owner of Manor Farm. He represents the last Tsar of Russia, Nicholas Alexandrovich Romanov (Nicholas II). He was a poor leader compared to other western kings and was very cruel, sometimes brutal with opponents. Mrs. Jones represents the Tsar’s wife, Alexandra. Squealer (pig) This pig represents the Russian media, which spread Stalins version of the truth to the masses. Boxer (horse) Boxer represents the working class. Boxer is portrayed as being a dedicated worker, but as owning a less-than-average intelligence. His personal motto was, I will work harder!† Boxer was very dedicated to his work, but he was actually being tricked by Napoleon. The Dogs – The dogs are the military/police. Shortly after the revolution, several puppies are stolen from their mother. Later on in the book, the puppies are fully grown and trained to protect Napoleon. Moses the Raven – The raven Moses represents the Russian Orthodox Church. In the beginning of the novel, Moses was like a pet to Mr. Jones. He fled the farm shortly after the revolution, but eventually came back. Moses didn’t do any work, but he told the animals stories about a paradise called Sugarcandy Mountain, which is an allegory of Heaven. Benjamin (donkey) – Benjamin represented the skeptical people in and outside of Russia. They weren’t sure whether revolution would change anything. Mollie (horse) – Mollie represents the vain and selfish people in Russia and throughout the world who ignored the revolution and sought residence in more inviting countries. In the book, Mollie eventually flees the Animal Farm to live elsewhere. Mr. Frederick (farmer) Owner of Pinchfield (Leader of Germany). He is represented as Adolf Hitler throughout the book. Mr. Pilkington (farmer) Owner of Foxwood (Leader of England). He doesnt represent one person in particular, but is like a mix of all of the leaders of England. Other types of relations Many of the events or other things in Animal Farm are represented as things in the actual Russian Revolution. Animalism – Animalism is represented as Communism in Animal Farm. Communism is a type of government that relies on collectivization of labor and good to equal out the classes. In Animal Farm, Animalism is taught by Old Major who teaches that all animals are equal, just as Communism was invented by Karl Marx who says that all people are equal. Hoof Horn – A reference to the national Soviet symbol, Hammer and Sickle. Animal Committees A representation of the Soviet Committees. Beasts of England Allegorical to the original socialist anthem, The Internationale. Later in the book, this song was replaced by Comrade Napoleon. Windmill The Windmill is a symbol for Stalins Five-Year Plans for the National Economy of the Soviet Union. Just as the Windmill was promised to make the animals life easier, the Five-Year Plans were supposed to improve Soviet industry. The Animal Revolt – The Russian Revolution. The Battle of Cowshed – An allegory to the Russian Civil War. Selling of wood to Frederick – A reference to the Nazi-Soviet Pact. The Battle of the Windmill – An allegory to the Battle of Stalingrad, an invasion of Russia by Nazi forces.